LOKE expands overseas
Australian mobile wallet provider LOKE has announced the opening of new offices in New Zealand, Singapore and London. This follows recent news that EatNow founder, Matt Dyer, and Sydney based investment firm Nightingale Partners, have backed LOKE and their international expansion.
Matt Dyer, who founded and successfully exited from EatNow after it merged with Menulog, is excited by LOKE's business model "Mobile commerce and loyalty is a key factor for retail business to drive new revenues and I believe LOKE has the ability to help them achieve this."
LOKE, a loyalty company that services hundreds of retail and hospitality brands around Australia, New Zealand and Singapore, has established itself as the leader in the retail and hospitality sector. Their white-labelled apps provide brick and mortar businesses a digital loyalty program that is enhanced with mobile payments and order ahead.
LOKE has delivered for clients including NAB, Development Bank of Singapore, Nando’s, Baskin Robbins along with 600+ other merchants. Founding Directors Matt Khoury and Tom Booth recently announced the global expansion from the new London office in Soho.
Khoury states ‘We have solidified ourselves as the leaders for loyalty in the Australian retail sector. Now it is time to replicate our model into larger markets. Our success is due to the increases in average spend for loyalty app users that we generate for our clients and the valuable insights and data that enhances the customer experience.’
LOKE currently has partnerships with dozens of POS companies, banks, payment providers, CRM platforms and other performance and product focused businesses who represent the new generation of cloud based, mobile centric consumer products.
LOKE’s reputation for getting products to market, with case studies that can provide data backed evidence of the benefits of loyalty as an incentive for mobile wallet use, has attracted attention from Asia, UK, Europe and the US. LOKE expects to announce a range of new partnerships in the coming weeks to compliment their international expansion plan.
